PRCA Agency of the year 2021

So there may be another spell of working from home ahead for Team Alice, but we’re delighted to welcome our PR Awards to our new Rathmines office!

While we might be a little disappointed that we can’t yet welcome the whole Team Alice crew into our lovely new office, we had a very welcome distraction this week with an exciting delivery. We got to relive a little of the PR Awards excitement as the physical awards for our 2021 and 2020 wins arrived in Rathmines!

The annual Awards for Excellence in Public Relations are organised by the Public Relations Consultants Association and the Public Relations Institute of Ireland.

We had success in four different categories at this year’s awards:

  1. Winner of PRCA Agency of the year (with up to 10 employees).
  2. Winner of ‘Best Use of Media Relations’ – for our work with the Family Resource Centre National Forum on the ‘FRCs: Supporting Families During the Covid-19 Crisis’ campaign last year.
  3. Highly commended in the ‘Best Integrated Campaign’ category – for our work with the Higher Education Authority on last year’s Springboard+
  4. Highly commended in the ‘Best PR Event’ category – for our work with SOLAS on the launch of a new strategy for the further education and training (FET) sector.

We were delighted to win Agency of the Year and our team was chuffed to hear the judging panel’s citation which highlighted our Alice PR had “focused on delivering with a purpose for their clients through creative, forward-thinking and award-winning campaigns; and on recruiting and retaining a strong staff by focusing on their wellbeing and contributing to the public relations profession. It was also financially resilient with ambitious commercial targets.”

While in 2020, we were delighted to win the ‘Best PR Event’ category for our work on the #WorkEqual conference in November 2019, with Dress for Success Dublin and SOLAS.

These beautiful awards will take pride of place in our new office, ready to welcome back all our colleagues properly in the new year!